Local Schools compete in Yellow Woods Challenge 2005

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Schools across Hammersmith & Fulham are competing in the Yellow Woods Challenge 2005 - the simple, educational and fun environmental campaign run by Yellow Pages, working in partnership with the Woodland Trust and Hammersmith & Fulham Council.

Kirk the recycling bug and campaign mascot is urging schoolchildren, their families and friends to bring old Yellow Pages directories to school to be collected by the not for profit organisation, Re-cilitate, and recycled into animal bedding by Raven's Waste Paper Ltd.

The Yellow Woods Challenge aims to get children into the recycling habit while learning all about paper, recycling and woodland conservation through Kirk's lively teaching materials and challenge video.

The following schools have signed up for the Hammersmith Yellow Woods Challenge:

All Saints C of E Primary School
Canberra Primary School
Gibbs Green School
John Betts Primary School
Kenmont Primary School
Langford Primary School
Normand Croft Community School
Phoenix High School

The schools that collect the most directories per pupil will win cash prizes from Yellow Pages. For every pound awarded to schools, a matching pound will be given to the Woodland Trust to support its new tree planting campaign 'Tree For All', and enable hundreds of schools to plant native tree saplings in their grounds.

Last year, the top honours and a £300 cash prize went to All Saints Church of England primary school in Fulham which collected 1.84 old directories per pupil (see attached picture). This year, local schools will be competing for the chance to win up to £400 in cash prizes, and all participating schools will automatically be entered into the UK finals, where they could win a top prize of £2,000 cash.

Richard Duggleby, head of external relations at Yell, the publisher of Yellow Pages directories, said: "Since 2002, more than half a million schoolchildren have taken on the Yellow Woods Challenge. This year, we expect 300,000 pupils across the UK to have fun recycling Yellow Pages directories and learning about the environment with Kirk."

Councillor Michael Cartwright, cabinet member for environment at Hammersmith & Fulham Council, said: "This is the third year that our schools have taken part in this excellent project with Yellow Pages. We hope it has become something teachers, parents and pupils all look forward to in the school calendar. It not only keeps old directories out of landfill, but also helps us deliver lots of other recycling messages to schools."

 

July 30, 2005